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Balmoral Show 2013

White's will be exhibiting at the Balmoral Show from Wednesday 15th to Friday 17th May. Come and visit us at stand number 8 in the NI food pavilion. We'll be sampling our Toasted Oats range and we’ll also have great offers across our entire range, as well as coupons, money off offers and recipe ideas. We look forward to seeing…

100s of Tasty Prizes up for grabs

100's of Tasty Prizes up for grabs with White's Speedicook and Hastings Hotels Breakfast at the Culloden Estate and Spa? Local cereal producer White's has joined forces with Hastings Hotels to offer more than 300 fabulous prizes which can be enjoyed across Hastings' six hotels throughout Northern Ireland. To be in with a chance to win tuck into a promotional…

Check out our radio ad- White’s Toat’ly Oaty Porridge making the airwaves.

Deliciously chunky wholegrain porridge ready in minutes, White’s Toat’ly Oaty porridge is made from 100% low fat wholegrain oats packed full of essential nutrients and fibre, giving you a healthy balanced and nutritional breakfast.

White's strikes gold at the recent Great Taste Awards

CEREAL BRAND WHITE’S STRIKES GOLD Cereal brand White’s Oats based in Co. Armagh, is celebrating after winning a total of eight Gold Stars in the prestigious Great Taste Awards for its oat based products taking the total number of Great Taste Awards it holds to 20. Among the awards for White’s was a Double Gold for the recently launched Toat’ly…

Porridge Number One Breakfast Cereal

Porridge is now the UK’s favourite breakfast cereal according to figures from leading consumer knowledge and insights provider Kantar Worldpanel* beating other well known breakfast foods hands down. The news has been welcomed by Northern Ireland’s only porridge producer White’s, makers of Toat’ly Oaty and Speedicook porridge ranges and coincides with Farmhouse Breakfast Week (22nd – 29th January) organised by the…

Katie Larmour helps local cereal producer White’s launch its new range of porridge called Toat’ly Oaty. Katie was one of a number of personalities who took part in a special breakfast event hosted by the cereal company. At the event Sean Hegarty, one of Northern Ireland’s rising comedy stars, served up the new Toat’ly Oaty porridge from White’s along with a few jokes to provide people with the brightest start to the day. Available in three varieties, Original, Wild Fruit and Apple and Cinnamon, Toat’ly Oaty is White’s new instant porridge, containing 100% wholegrain jumbo oats.

White's new Toat'ly Oaty Porridge brightens up your day

Fresh from a series of breakthrough performances in London, Sean Hegarty, one of Northern Ireland’s rising comedy stars was in Belfast today (14th November 2011) to help local cereal producer White’s launch its new range of porridge called Toat’ly Oaty. At a special breakfast event in Belfast City Centre, Sean Hegarty, chosen for his razor sharp wit and clever craic…

Alex Ruddock (4) and Nicholas Agnew (3) both from Co. Armagh help Tandragee breakfast cereal producer, White’s, makers of Speedicook Porridge Oats and Only Oats remind parents of the importance of a good, healthy breakfast at the start of the school day.

Make sure your kids get the best start to the school day

Studies have shown that good nutrition in children has a positive effect on school performance and can lead to better behaviour in class and even to fewer periods of absenteeism throughout the academic year – all good news for parents who want to make sure they give their children the best start to each and every day. With studies showing…

Rugby star Rory Best has revealed that the family tradition of eating porridge for breakfast is one of the secrets behind his powerful performances for Ulster and Ireland. The Ulster hooker was at a breakfast briefing as part of Farmhouse Breakfast Week (23rd 29th January) hosted by Northern Ireland’s only porridge producer, White’s, which used the event to launch its new Speedicook pack, the latest in a line of innovations from the company. Rory and his father John revealed that porridge for breakfast has been a tradition passed down over generations in the family and will be passed on to Rory’s six-month-old son, Ben. Pictured at the event was from left: Rory Best with Mark Gowdy, Marketing Manager at White’s and John Best.

Speedicook and the Three Bests

International rugby star Rory Best has revealed that the family tradition of eating porridge for breakfast is one of the secrets behind his powerful performances for Ulster and Ireland. The Irish hooker was at breakfast briefing in Belfast as part of Farmhouse Breakfast Week (23rd – 29th January) where he disclosed some of the Best family’s traditions The event was…